Monday 16 February 2009

//Recipease/ Jamie Oliver



//Recipease, Jamie Oliver's new Concept Store in Clapham is part retail, part food school. Its a great environment to learn about food and meet the local community. Its is the home for the Jme brand of home product as well as a great selection of healthy ready meals and fresh food. The store and kitchen is designed by Martin Brudnizki Design Studio and Scenographic worked on the merchandising plan, product layout and training the new store team. Captivating props were used so tell the story of the brand and give the store the Jamie Oliver wit. Oversized pans and cooking utensils were planted up in the windows and a vintage carousel rabbit sits guarding over the store!

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